Ones Basketball League (OBL) – an elite competition that celebrates the most talented one-on-one players on the planet and created by Basketball Hall of Famer Tracy McGrady – today announced a content partnership with SHOWTIME Sports, the brand new media distribution relationship for the starter league.
Under his highly successful SHOWTIME® Basketball brand SHOWTIME Sports will distribute a behind-the-scenes, publicly available feature documentary for its YouTube channel capturing the story of this season through the eyes of Tracy McGrady. SHOWTIME Sports will also produce abridged digital content for distribution on its social media channels from the remainder of the OBL’s inaugural season through the league’s Las Vegas Championship in July.
“SHOWTIME Sports’ production and creative team knows how to build and tell stories like no one else, and the detailed background and thrilling drama we’ve already begun to capture with OBL makes this partnership contained a perfect solution for us”, McGrady said. “The SHOWTIME team shares our enthusiasm for shining a light on one-on-one basketball and all the great action, rich stories and hyper-competition that comes from the game.”
“We believe in Tracy’s vision and are thrilled to be working with the OBL on their inaugural season,” said Brian Dailey, SVP, Sports Programming and Content, Showtime Networks Inc.. “This collaboration embodies the SHOWTIME Basketball brand – high-end, bold and pushing the boundaries. We are thrilled to welcome Tracy and the OBL team to our unrivaled lineup of content and talent.
“Early results from our proof of concept season are looking good, we like what we see on the pitch, as does SHOWTIME,” said Jeffrey Pollack, strategic advisor to OBL. “This content partnership with SHOWTIME Sports has come together quickly and further validates Tracy’s vision to shine a light on the essence of basketball and celebrate the vibrant talent and culture that fuels the one-on-one community. .”
SHOWTIME Sports joins SLAM Media, Playmaker and Heart and Hustle Productions as initial production and content partners for OBL.
Six cities across the United States are hosting a two-day, 32-man regional knockout tournament featuring athletes ages 18 and older who are not currently under NBA contract and not on an active NBA roster for more than 164 games (equivalent to two NBA regular seasons). Entrants come from a combination of open source video submissions and basketball insider tips. The goal is to accommodate both top talent and players who may still be under the radar of most basketball fans. This year’s inaugural events will feature only men, and women will be welcomed equally from 2023.
The regional tournaments scheduled for the remainder of the OBL season are:
New York, May 28-29
(Major R. Owens Community Center hosted by New Heights, Brooklyn, NY)
The DMV, June 4-5
(The St. James, Springfield, Virginia)
Los Angeles, June 18-19
(to be determined)
The winner of each regional tournament will take home a cash prize of $10,000 as well as an invitation to the final, which will see 21 players (the top three from each region) compete for a chance to win a grand prize of $250 $000 and to be crowned “Sovereign of the Court.” The regional winners of the first three events are: Glen Rice Jr. (Marietta, Georgia), Antonio Hester (Miami) and Tiras Wade (Tampa) from the Atlanta area; John Jordan (Houston), Matt Kiatipis (Austin via Canada and Simon Fraser University) and Myron Taylor (Killeen, Texas) from the Houston area; and Mario Smith (Kalamazoo, Mich.), Yoshi Craig (Chicago) and Grant Anderson (Chicago), who took the top three spots last weekend in the Chicago area.